Tag - Research

8 enduring tips and tricks for keyword research

In many respects, keyword research is a critical marketing activity, as it can dictate everything from writing blog posts to bidding for PPC. But unlike other promotional processes, which need to be amended and updated all the time, your approach towards keyword research doesn’t necessarily need to change. If you stick to a set of fundamental foundations, which have been proven to work in the past and will no doubt work in the future too, you can always remain relevant [...]